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Patient communication
Discussing prostate cancer can be difficult, often leading to late diagnosis. Clay10 Health understood the importance of early detection and was tasked with creating a memorable animation to encourage early identification of the disease.
A different approach
To make the message approachable to patients, we used toy brick characters and scenes, delivering a warm, nostalgic tone. This creative choice allowed us to communicate symptoms and treatment options for prostate cancer in a friendly and non-intimidating way
Patient focused
The animation not only eased patient concerns but also communicated a memorable narrative. The campaign successfully engaged audiences across various platforms, promoting earlier detection of prostate cancer and driving awareness.
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